Home > Blog > Cyber Monday is here!
Facebook Twitter Google+ Pinterest RSS

Cyber Monday is here!

November 30, 2015

You can't fail to have noticed that 'Black Friday' took place at the end of last week - this is where some of the biggest retailers heavily discount their products, mainly electronic goods, with swarms of people seen to be queueing to get into stores across the UK.

Some of the figures that you see are incredible.  For instance, Amazon sold the equivalent of 86 items per second on Black Friday, netting over £7m in sales, making it their best ever UK trading day.  As a whole in the UK, we were spending the equivalent of around £12,000 per second on our Black Friday deals.

Whether we get value for money on Black Friday deals, however, is open for discussion.  Retailers will occasionally sell items at less than cost price in order to grab the headlines and have some 'loss leaders' - if you can entice people into your store in the hope that they will get a deal, the mentality is that EVERYTHING in the shop is reduced and so your mindset changes.  Black Friday deals are based on the limited supply concept - if something is in short supply, then its perceived value goes up.

Today is Cyber Monday - traditionally the biggest online shopping day of the year.  People's thoughts are now turning to Christmas, if they haven't done so already - you can see this by the amount of Christmas lights that went up this weekend!

With the growing confidence in the internet and an ever-increasing percentage of the population on super-fast broadband, it's expected that today will again break all records.

Post Your Comment

Name *
Email *
Comment *
  Fields marked with * are required!

how to reach us

National Sales Hotline 0800 533 5429

Event Hire UK London
Sales & Distribution Centre

Units A, B & C, Hanworth Trading
Estate, A312 / Hampton Road West,
Hanworth, Middx, TW13 6DH

Opening Times: Mon-Fri 8.30am-5.00pm

Event Hire UK Midlands
Sales & Distribution Centre

HQ & Showroom, Units 1 & 2 Maple
Leaf Industrial Estate, Bloxwich
Lane, Walsall, West Midlands WS2 8TF

Opening Times: Mon-Fri 8.30am-5.30pm

Sales & Distribution Centre

Unit 7, Stakehill Industrial Estate
Finlan Road, Manchester
M24 2RW

Opening Times: Mon-Fri 8.30am-4.30pm

Event Hire UK NORTH
Sales & Distribution Centre

Unit 14, Enterprise Court, Prince Street,
Bradford, West Yorkshire,

Opening Times: Mon-Fri 8.15am-5.00pm

Event Refurb & Hire
Sales Centre

Units 5a, 10 & 11, Blithfield Park Farm, Lea Lane,
Admaston, Nr Rugeley, Staffs
WS15 3NL

Opening Times: Mon-Fri 9.00am-5.00pm

follow us